Amadeus Hospitality Privacy Policy

Effective Date: 03/30/2016


This privacy policy applies to,, and other platforms owned and operated by Newmarket (the “Platforms”). Newmarket International, Inc. and our affiliated companies (referred to collectively “Newmarket” or “we”) are committed to protecting your privacy. We understand the importance of providing you with information concerning how we collect, use and protect information provided by you and/or collected by Newmarket.

The TRUSTe certification covers our collection, use and disclosure of information we collect through this website, and our Service platforms. The use of information collected through our service shall be limited to the purpose of providing the service for which the Client has engaged Newmarket. TRUSTe does not cover information that may be collected through software downloaded from the website.

In order to view our relationship with TRUSTe, please visit the validation page visible by clicking on the TRUSTe seal. If you have unresolved privacy or data use concern that we have not addressed satisfactorily, please contact TRUSTe at

Newmarket complies with the U.S.-E.U. Safe Harbor framework and the U.S.-Swiss Safe Harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal data from European Union member countries and Switzerland. Newmarket has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Newmarket’s certification, please visit


“Personal Information” is Information that can be used to uniquely identify or contact a single person or business entity. Examples of personal information include a personal name or company name, mailing address, telephone number, and email address.

We collect Personal Information when you elect to provide such information to us, such as when you register for or use any On-line Services, request additional information from us about our products and services, enter a contest or promotion, or submit an email to us. We also collect Personal Information in conjunction with providing our products and services, including maintenance and support thereof. We use Personal Information to provide you with the information, products or services that you have requested and, if applicable, charging you for the products or services you have ordered. We will share your personal information with third parties only in the ways that are described in this privacy policy. We do not sell your personal information to third parties. We may also disclose Personal Information with our affiliates as well as other companies with which we have relationships in order to provide you with the information, products or services which you have requested. We may use Personal Information to provide important notices regarding our products and services. We may use Personal Information for internal purposes such as helping use develop, deliver and improve our products, services, content, and advertising. We may also enlist third parties to collect, store, process and manage Personal Information for Newmarket. The third parties with whom we conduct business are authorized to use Personal Information only to perform the service for which they are hired. When we use other companies to perform services on our behalf, we will require that such companies protect your Personal Information consistent with this Privacy Policy.

In addition, from time to time, we may offer you the opportunity to receive information, products or services directly from a third party. If you elect to receive such items, we may share your Personal Information as necessary to facilitate your request to receive items from any such third-party.

We may process or store your Personal Information in our systems and databases located in the United States or any other country where Newmarket operates.

We may disclose Personal Information when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our Web Site Term of Use or other agreements with Newmarket, causing injury to or interference with (either intentionally or unintentionally) our Web Site, products, services or other rights or property, We may disclose Personal Information when we believe in good faith that the law requires it, such as a subpoena and for other governmental administrative, regulatory or law enforcement purposes.

If Newmarket is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.


“Financial Information” is Information consisting of financial qualifications and billing information provided in conjunction with purchasing Newmarket products and services. Examples include a customer’s billing name and address, credit card number.

Except as explicitly stated at the time we request the information, or as provided in Newmarket’s Software or Subscription Agreement, as may be applicable, we do not disclose to third parties the Financial Information provided. All Financial Information that we collect through the web site is used solely to check the qualifications of prospective customers and to bill for the products or services. Such information is not used by Newmarket for marketing or promotional purposes. Newmarket uses a third-party intermediary to manage the credit card processing. This intermediary is solely a link in the distribution chain, and is not permitted to store, retain, or use the information provided, except for the sole purpose of credit card processing (we do not retain credit card numbers).


Newmarket collects information under the direction of its Clients, and has no direct relationship with the individuals whose personal data it processes. If you are a customer of one of our Clients and would no longer like to be contacted by one of our Clients that use our service, please contact the Client that you interact with directly. If you are a Client and would like to update your account, please contact us at We may transfer personal information to companies that help us provide our service. Transfers to subsequent third parties are covered by the service agreements with our Clients.


Newmarket has no direct relationship with the individuals whose personal data it processes. An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct his query to the Newmarket’s Client, the data controller. If requested by the Client to remove data we will respond within 30 days.

We will retain personal data we process on behalf of our Clients for as long as needed to provide services to our Client and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Thereafter personal data that we process on behalf of our clients may be retained solely for archival and statistical purposes.


If your personal information changes, or if you no longer desire our service, you may correct, update, amend or delete it by making the change on our member information page, by emailing our Customer Support at or by contacting us by telephone or postal mail at the contact information listed below. We will respond to your request to access within 30 days.

We will retain your information for as long as your account is active or as needed to provide you services and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Thereafter your personal data may be retained solely for archival and statistical purposes.

When we use your email address to send you promotional or marketing emails, out of respect for your privacy, you may choose to stop receiving these marketing emails by following the unsubscribe instructions included in these emails, accessing the email preferences in your account settings page or you can contact us at


We may collect information in a form that does not permit direct association with any specific individual (“Anonymous Information”). For example, we may track the number of visitors to our web site by logging Internet Protocol (IP) addresses, the type of browser software used, and the date and web pages which are viewed. We use Anonymous Information so we can monitor usage and improve the performance of our web site. Also, we may pay attention to what visitors do and do not use on our web site in order to assess the effectiveness of our web site and modify our content or design appropriately.

All Anonymous Information shall be solely owned by Newmarket and may be used and disclosed by Newmarket for any lawful purpose. Provided however, if to the extent IP addresses or similar identifiers are considered personal information by local law, we handle these identifiers as Personal Information. In any combination of Anonymous Information with Personal Information, the combined information is treated as Personal Information.


We may use Personal Information and Anonymous Information as the basis for calculating demographic, economic and other statistical information about usage of our products and services and about our industry and the industries in which our customers participate (“Statistical Information”). All Statistical Information shall be solely owned by Newmarket and may be used and disclosed for any lawful business purpose. Provided however, Statistical Information that includes Personal Information or which could be used to derive Personal Information will be treated as Personal Information.


We use a variety of security technologies and procedures to help protect your Information and the information on our Platforms from unauthorized access, use, or disclosure. For example, we store the Information you provide on computer systems with limited access, which are located in controlled facilities. When we transmit highly confidential information (such as a credit card number or password) over the Internet, we protect it through the use of encryption, such as the Secure Socket Layer (SSL) protocol. Newmarket cannot, however, ensure or warrant the security of any information you transmit to us by e-mail or via other web sites, and you do so at your own risk.

Please remember that you play a valuable part in security as well. Your password to access our web site or On-line Services, which you select at registration, should never be shared with anyone and should be changed frequently. Remember that any information you voluntarily disclose on-line in any news or message postings, discussion groups or chat rooms may be collected and used by others without your permission. Furthermore, if you provide any information to parties who operate web sites that are linked to or from our web site you may be disclosing your Information, and different rules may apply to their collection, use or disclosure of your Information. We encourage you to review these web sites’ policies before revealing any sensitive Information. Newmarket is not responsible for the privacy practices or the content of these web sites.

Regardless of the precautions taken by you or by us, “perfect security” does not exist on the Internet. While we strive to protect your information by employing reasonable internet security methods and practices, we cannot ensure the security of any information you transmit to us over an unsecured Internet connection. If you have any questions about our security please contact us at


Newmarket and our partners, affiliates, or analytics or service providers, use technologies such as cookies, beacons, tags, and scripts, to analyze trends, administer the website, tracking users’ movements around the website, and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual and aggregated basis.

We use cookies for [our shopping cart, to remember users’ settings (e.g. language preference), for authentication]. [LC1] Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our website, but your ability to use some features or areas of our website may be limited.

We partner with a third party to either display advertising on our website or to manage our advertising on other sites. Our third party partner may use technologies such as cookies to gather information about your activities on this website and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest- based ads, you may opt-out by clicking here[LC2] (or if located in the European Union click here[LC3] ). Please note this does not opt you out of being served ads. You will continue to receive generic ads.

We use Local Storage such as HTML5 to store content information and preferences. Third parties with whom we partner to provide certain features on our website or to display advertising based upon your web browsing activity also use Flash cookies and/or HTML5 to collect and store information. Various browsers may offer their own management tools for removing HTML5. To manage Flash cookies, please click here:


In some of our email messages we may use a “click-through URL” linked to content on the Newmarket web site. When customers click one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked simply avoid clicking text or graphic links in the email.


Newmarket’s web sites are not directed at individuals less than thirteen (13) years of age, and Newmarket does not intend to collect any personal information from such individuals, unless otherwise stated at the time such information is collected. If a child under 13 submits Personal Information to Newmarket and we learn that such Personal Information is the information of a child under 13, we will attempt to delete the information as soon as possible.


We display personal testimonials of satisfied customers on our site in addition to other endorsements. With your consent we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at


Our site includes links to other web sites whose privacy practices may differ from those of Newmarket. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any web site you visit.


Our website includes Social Media Features, such as the Facebook Like button, and Widgets, such as the Share This button or interactive mini-programs that run on our website. These Features may collect your Internet protocol address, which page you are visiting on our website, and may set a cookie to enable to the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our website. Your interactions with these Features are governed by the privacy policy of the company providing it.


Our website offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at [email address]. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.


We may update our Privacy Policy from time to time to reflect new uses, rules, regulations or technologies that impact your privacy. We will post those updates here or in other formats for you to review. Changes to this Privacy Policy will apply to the information collected from the date we post the revised Privacy Policy, as well as to existing information held by us. If we make any material changes we will notify you by email or by means of a notice on this site prior to the change becoming effective. If we change our information practices or this Privacy Policy in such a way that your personal information may be used or shared in a manner not described in the Privacy Policy at the time you provided it, you may provide us notice (at the address below) that you would like to opt-out of having your information used or shared in such new manner. This Privacy Policy will be continuously assessed against new technologies and business practices. We recommend that you review our Privacy Policy on a routine basis to view any changes.


If you have any questions about this Privacy Policy or about receiving information from us, correcting or updating your information, our opt-out procedures, or the practices of our web site, you may contact us at:

Newmarket International, Inc.
75 New Hampshire Avenue
Portsmouth, NH 03801
Attention: Legal Department