London meetings industry trends: Regional update for Q2 2026

Corporate meetings still dominate London. But the next wave of demand is already shifting.

London’s meetings market continues to be driven by Corporate business, accounting for nearly three quarters of all MICE activity in Q2 2026. But beneath that stability, the market is evolving.

Technology, Training & Education, and Transportation are gaining momentum, while traditionally strong industries like Travel, Financial Services, Automotive, and Construction are losing ground. For hotel commercial teams, that creates both risk and opportunity.

Inside the report, you’ll discover:

• How London’s MICE market mix changed in Q2 2026 and what it means for hotel revenue.
• Which industries are growing fastest and where new corporate opportunities are emerging.
• The sectors losing momentum and how to adjust forecasting and prospecting strategies.
• Practical commercial recommendations to strengthen your sales pipeline and improve business development decisions with market intelligence.

Download the Executive Summary for Q2 2026 to understand where demand is moving, which industries are driving future business, and how to adapt your sales strategy before your competitors do.