
Know the market. Target with insight. Book with confidence.
Maximize revenue with the industry’s most trusted source of actualized event data. Knowland by Cendyn empowers hospitality sales teams to identify high-value accounts, uncover real demand, and convert faster — all through intelligence-driven, account-based selling.
Improve sales results across hospitality

Hotels
Robust data analytics, account insights, and easy-to-use interface put hoteliers in control of total account revenue and help drive profits from group, meeting space, corporate, and catering.

Above Property
Get deep analysis and competitive positioning in a unified view across all properties to improve asset performance, grow market share, and close more deals.

Destinations
Leverage Knowland’s market intelligence to attract events and groups to your city, monitor competitive markets, and drive business for local hotels and convention centers

Empowering our customers
The industry’s largest historical database of actualized events
Events
Hotels
Organizations
Contacts
Group data. Market statistics. Lead generation.
Our suite of hospitality solutions harnesses the power of data and analytics to help our customers in the group and meetings marketplace know their buyers and win.

Group booking patterns
Uncover trends in group business across seasons, markets, and segments to plan proactively and close deals faster.

Actionable and targeted leads
Get access to qualified group prospects tailored to your property’s strengths, saving your team time and boosting conversions.

Planner buying behaviour
Understand what matters most to event planners—from meeting length to timing to other preferences—so you can position your property more effectively.

Market benchmarking
Compare your group performance against local and national competitors to uncover growth opportunities and adjust strategy.

Verified event information
Rely on real, vetted data to build trust, craft informed outreach, and tailor your offers with precision.

Detail comp set builder
Customize competitor sets with ease to evaluate how your property stacks up—and where you can win more business.
The ultimate sales toolkit
for hospitality teams
Top opportunities for your property
Use our robust meeting search engine to curate a prioritized list of accounts most likely to book with your hotel to save time and increase win rates.


Booking analysis
Assess account booking history to evaluate fit for your property and need periods. Prioritize inbound leads for total revenue potential based on an account’s past behaviors.
In-depth market insights
Leverage market intelligence to benchmark property performance against market KPIs and analyze shifts in meeting size to inform sales strategy.


Competitive calendar
Monitor weekly group bookings by account and event in an easy-view calendar to identify opportunities based on competitor activities and market trends.
Account loyalty and alerts
Monitor lost business, know when target accounts book with a competitor, or in your market. Flag at-risk accounts and identify opportunities to increase share from competitors


Company contact data
Initiate sales outreach with company contacts and the latest account insights to turn a cold call into a warm one and personalize the conversation to build rapport.



Let’s get started!
Discover how Knowland helps you foster long-term relationships with existing accounts and drive more group business with confidence.

Win accounts
Grow revenue