Knowland helps hotels grow group revenue by delivering best-in-class sales solutions that transform the meetings and events sales process. Since 2004, Knowland has become the premier provider of solutions with the largest source of meetings market intelligence data. By combining powerful analytics with the industry’s largest historical database of actualized events (MICE Market), our customers rely on Knowland’s products every day to connect them with the insights that drive more revenue, accelerate the sales cycle, and optimize processes. See why thousands of hotel properties, hotel brands, management companies, convention and visitors bureaus and other meeting venues trust Knowland to achieve their group sales goals. 


Create future business opportunities by understanding past group booking behaviors & patterns


Use the right tools to define market potential, target the most profitable group opportunities & increase market share


Identify new customers through trends & surprising insights enabled by layers of detailed research that fuel search & analytic capabilities


Expand your horizons with group data from all over the world, including 108 domestic US markets & 12 international markets

Meet Our Executive Team

Jeff Bzdawka

Chief Executive Officer

Patricia Shea

SVP, Revenue

Jessica Carey

VP, Customer Operations

Rob Landon

VP, Engineering

Katrina Pruitt-Andrews

VP, Marketing