Archives for November 2023

Knowland releases certification program to increase ROI

Knowland releases the Knowland Certification Program, which includes three certification credentials to help hotel sales professionals level improve their skill sets, elevate their professional profile and demonstrate proficiency with management. …

Knowland Announces Certification Program to Advance Sales Proficiency and Increase Hotel ROI

Certification demonstrates achievement in Knowland’s standard of excellence for delivering results through data-driven pipeline generation best practices ARLINGTON, Va. — Nov. 29, 2023 — Knowland, the world’s leading provider of data-as-a-service …

Weekly Group Meetings and Events Stats, Week Ending November 18, 2023

Growth continues into the week before the long holiday weekend with Chicago in the lead For the week ending November 18, 2023, the number of U.S. meetings and events increased 7.4% compared to the prior week, as the U.S. readies for the start of the …

Meetings Industry Forecast 2024

Event planner expectations are running high — as are projected costs.

The Data-Driven CVB: Modern Destination Marketing

In today’s rapidly evolving business travel landscape, convention and visitor bureaus (CVBs) and destination marketing organizations (DMOs) remain allies to the hospitality industry in their respective cities. While leisure travelers have their …

Weekly Group Meetings and Events Stats, Week Ending November 11, 2023

Week over week growth of 20% from pre-holiday event burst; Phoenix leads in growth For the week ending November 11, 2023, the number of U.S. meetings and events increased 19.9% compared to the prior week, as the U.S. gets in last minute meetings and …

Generative AI and Sensitive Hotel Data

With the contracts, regulations, and expectations involved when handling sensitive data, there are some things to keep in mind when implementing a generative AI tool.

Knowland: Nashville Reports Strong Meetings and Events Growth

ARLINGTON, Virginia—Knowland reported Nashville experienced strong growth for meetings and events since last year at 31.5 percent. Las Vegas came in second with 20.3 percent year-over-year growth. Overall, U.S. industry growth of meetings and events …

It is time to leverage software certification in hospitality

Although the past several years have shown us the resiliency of our industry, staffing issues continue, particularly from the sales perspective. It has become evident that hiring and, more importantly, holding onto good sales personnel is difficult …

Knowland: Nashville hits 31.5% M&E growth in October

Nashville experienced strong growth for meetings and events since last year at 31.5%, according to Knowland’s sales intelligence platform. Las Vegas came in second seeing 20.3% year-over-year growth. Overall, U.S. industry growth of meetings and …

Weekly Group Meetings and Events Stats, Week Ending November 4, 2023

Of top 5 market movers, Maui reports the highest average group size and space used For the week ending November 4, 2023, the number of U.S. meetings and events decreased 25% compared to the prior week, as the U.S. celebrated Halloween during a period …

Nashville Hits 31.5 Percent Meeting and Event Growth in October, according to Knowland

October event volume increased 12.8 percent compared with last year ARLINGTON, Va. — Nov. 8, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reports Nashville experienced strong …