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Knowland Issues its Quarterly Event Activity Forecast

The U.S. Meetings Recovery Forecast remains stable with no significant shifts in meeting patterns beyond normal seasonality changes ARLINGTON, Va. — Jan. 12, 2022— Knowland, the world’s leading provider of data-as-a-service insights on meetings and …

New Year Predictions: Although Pre-Pandemic Profitability Will Remain Elusive, the Industry Will Make Strides Toward Recovery in 2022

As the new year begins, industry experts are increasingly hopeful about the state of hospitality. After almost two years of an unprecedented downturn and despite ongoing effects of the pandemic—including the emergence of new COVID-19 variants and …

Re-Igniting Profitability in Hospitality in 2022: Part Two

Part Two: The Evolution of the Hotel Sales Team By: Jeff Bzdawka, CEO, Knowland As seen in Hotel Business, see the entire article here. You’ve heard the mantra — everything is different. What has become strikingly clear is the need to …

Knowland Sights Indicators of a Stabilizing Meeting Industry as Native Seasonality Asserts Itself Into Normal Patterns

December U.S. meetings and events data indicates the shifting growth in different markets as a signal that recovery is spreading ARLINGTON, Va. — Jan. 5, 2022 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and …

Re-Igniting Profitability in Hospitality in 2022: Part One

Part One: The Bridge Year of 2022 By: Jeff Bzdawka, CEO, Knowland As seen in Hotel Business, see the entire article here. There has been a tendency to focus on the negative over the past nearly two years, and rightly so. We’ve watched the trends, …

HB Exclusive: 2022: The bridge year to re-igniting profitability in hospitality

There has been a tendency to focus on the negative over the past nearly two years, and rightly so. We’ve watched the trends, hoping our industry would bounce back more quickly than it has. As with many industries, we continue to hold our breath as we …

Knowland CEO to Participate in HT-NEXT: Women at the Top Panel

Join CEO Jeff Bzdawka for HT-NEXT session on Women Leadership in Hospitality On December 14, at 4:30pm, Knowland CEO Jeff Bzdawka, will participate on a panel at HT-NEXT, a Hospitality Technology networking event. The event will be held in …

HSMAI and Knowland Release White Paper – The New Sales Team

(McLean, VA) The Hospitality Sales and Marketing Association International (HSMAI) and Knowland present The New Sales Team, a white paper that discusses how the evolving tactics of hotel sales teams are in turn changing the dynamic between hotel …

White Paper – The New Sales Team

White Paper: The New Hotel Sales Team Developed in Partnership with HSMAI The New Hotel Sales Team, created together with HSMAI, provides key insights into the changing sales roles between hotel management companies (HMCs) and owner groups to enhance …

The Industry Has Changed – But Group Business is Returning

Highlights from HSMAI ROC Middle East 2021 On December 7, Knowland’s Chief Product Officer presented to the HSMAI ROC Middle East group. She shared exciting details about how meetings are recovering and shifting across the globe. As meetings have …

November U.S. Meetings and Events Reflect Normal Seasonality Trends, Knowland Reports

Average attendees per event outpaces the same period in 2019, offering positive indication for group business recovery ARLINGTON, Va. — Dec. 8, 2021— Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for …

Knowland Releases U.S. Meetings Recovery Forecast

ARLINGTON, Virginia—Knowland, a provider of data-as-a-service insights on meetings and events for hospitality, released a U.S. Meetings Recovery Forecast (MRF) to provide the hospitality industry with predictive insights into event recovery over the …