Archives for January 2023

[Webinar Replay] Knowland Ups 2023 Meetings Industry Forecast

2023 U.S. Meetings Industry Forecast Increased by 10% Based on Q4 Performance “2023 will be the year of the meeting,” said Kristi White, Knowland’s Chief Product Officer. Knowland released its fourth quarter meeting recovery forecast …

It’s Time to Pivot Group Sales Strategies

First appeared on Hotel Management. Our industry is moving toward a state of normalcy following the “big disruption.” While there may be reports of a potential recession, 2023 will be the year of group meetings and events and business travel will …

The Middle East MICE Market Update: Q4 2022 Recovery Forecast

Event Volume Fully Recovered to Pre-Pandemic Levels in Middle East By: Kristi White, Chief Product Officer, Knowland Each quarter, we looked at the Middle East and how it was recovering. At the end of 2022, we revisit these metrics and compare to …

It’s time to pivot group sales strategies

Our industry is moving toward a state of normalcy following the “big disruption.” While there may be reports of a potential recession, 2023 will be the year of group meetings and events and business travel will continue to increase. While the …

3 Ways to Rethink Your Hotel Comp Set to Discover New Business

[Updated] In 2023, many hotels are seeing higher occupancy rates and a normalizing market. Whether your hotel’s occupancy is sufficient or struggling, rethinking your comp set can unlock opportunities to book more and better business. Here’s …

Q4 2022 Meeting Volume Outperforms Knowland Meeting Recovery Forecast by 8.4 Percent

2023 forecasted to achieve 10 percent organic growth compared to 2019 ARLINGTON, Va. — Jan 25, 2023 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, released the quarterly update to its …

Weekly Group Business Trends, Week Ending January 21, 2023

Corporate events leads industry markets The number of U.S. meetings and events increased 1.5% compared to the prior week. Corporate events lead event volume with 64.1% of volume, with National Associations as the top industry meeting at 23.3%. Ready …

4 Steps to Quick-Start Hotel Sales Success In 2023

[Updated] The disruption the hospitality industry experienced through the pandemic was dramatic. Decimated revenues, furloughs and layoffs, and the level of uncertainty took their toll on sales teams. However, a surge in post-COVID demand brought the …