CVB

How Small Hotels Can Capture Overflow From Big Events

Small hotels must constantly find innovative ways to increase their occupancy rates in the competitive hospitality industry. One approach is to capitalize on local events that attract additional guests, such as conventions, major company gatherings, …

How CVBs Can Drive Bookings Amid Convention Center Renovations

Navigating convention center renovations, while a significant challenge, is a testament to the resilience of CVBs and convention centers. The potential rewards are considerable, and by embracing transparency and effectively communicating upgrade …

How to Attract Groups to Your Convention Center

Convention centers are a vital part of the tourism industry, bringing in large groups of people for conferences, trade shows, and other events. However, with the rise of online booking platforms and competition from other venues, attracting group …

Hidden Gems: Off-the-Beaten-Path Travel Destinations for Meetings and Events

In the competitive meetings and events industry, attracting group business can be challenging for off-the-beaten-path travel destinations. However, with the right strategies and approach, these unique destinations can stand out and entice meeting …

The Data-Driven CVB: Modern Destination Marketing

In today’s rapidly evolving business travel landscape, CVBs and DMOs have emerged as crucial allies to the hospitality industry in their respective cities. While leisure travelers have their merits, the ability to secure group events that …

5 Things Hotels Should Ask of Their CVBs

As travel rebounds, attracting visitors to a destination will be paramount for market recovery. That’s where the local convention and visitors bureau (CVB) steps in to promote your city and drive visitation to boost local business revenue and hotel …

Hotel Business: CVBs and Their Role in Guiding Markets Through COVID-19 Recovery

As seen in Hotel Business, May 14, 2020 Expert Insight | By Carleigh Dworetzky, Director of Destination Solutions at Knowland As millions across America practice social distancing, Convention and Visitor Bureaus (CVBs) are faced with the overall …

CVB-Driven Trends

By Seth Kekessie At IMEX America 2019, Carleigh Dworetzky, our Director of Destination Solutions was interviewed by media personality Brandt Krueger. Knowland is uniquely positioned to offer future-looking predictions on group trends through our TAP …