By Seth Kekessie
At IMEX America 2019, Carleigh Dworetzky, our Director of Destination Solutions was interviewed by media personality Brandt Krueger. Knowland is uniquely positioned to offer future-looking predictions on group trends through our TAP Report. Created from future-looking data, these monthly reports serve as a tool for CVBs to share a realistic picture of market activity and to help CVBs support hotels pricing and inventory initiatives to attract certain groups.
Carleigh spoke to how several years of growth underpin the current cycle and the thought that a downturn is looming. Destinations are becoming data-savvy and that has helped keep growth on pace as they find ways to use data to fill gaps. She also noted alternative spaces like Airbnb are not going away, although market dependent legislative action will impact availability.
To view Carleigh’s full IMEX interview, click here.
Take a deeper dive into 2020 trends. Join Kristi White, VP, Product Management on Wednesday, December 4 at 1:00 pm for our 2020 Predictions – Top Group Trends webcast. Register for the webcast today!