Meetings and Events

It’s Time to Pivot Group Sales Strategies

First appeared on Hotel Management. Our industry is moving toward a state of normalcy following the “big disruption.” While there may be reports of a potential recession, 2023 will be the year of group meetings and events and business travel will …

3 Ways to Rethink Your Hotel Comp Set to Discover New Business

[Updated] In 2023, many hotels are seeing higher occupancy rates and a normalizing market. Whether your hotel’s occupancy is sufficient or struggling, rethinking your comp set can unlock opportunities to book more and better business. Here’s …

What Do Meeting Planners Really Think?

In conjunction with ConferenceDirect, Knowland released an annual survey that reveals key insights from meeting planners. The survey was designed to help industry professionals understand the current state of recovery from the meeting and event …

Knowland Reports U.S. Meetings and Events Volume Growth of 25.5 Percent for August 2021

Average space used per attendee at the same level as 2019 for the first time since the pandemic ARLINGTON, Va. — Sept. 8, 2021— Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, today …

Top Tech Tools for Your Hotel’s Recovery

In a recent article in Hotel Business, Klaus Kohlmayr — hospitality industry evangelist and thought leader, identified Knowland as one of the five top technology tools hotels need to accelerate recovery. As travel returns and hotels scramble to …

HEI Properties Identify Over $150k in Group Business Opportunities for 2021 and 2022 After Two Weeks of Using Knowland

Knowland helps hotels identify new business and enhance efforts to rebuild meetings and events sales pipelines ARLINGTON, Va. — Aug. 31, 2021 — Today Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for …

Where We’ve Been and Where We Might Be Going with STR

Highlights from the Bring It On Webcast: August 18, 2021 For the better part of four decades, STR has shaped the industry and how we make decisions. It is the data standard for the hospitality industry and Carter Wilson, Senior Vice President of …

Knowland Reports U.S. Meetings and Events Volume Growth of 42.1 Percent for July 2021

Major meeting markets of Chicago, Orlando and Washington DC show top meeting growth indicating the start of the rebound for flagship event cities ARLINGTON, Va. — Aug. 5, 2021— Knowland, the world’s leading provider of data-as-a-service insights on …

Knowland Executives Return to the Road, Facilitating Industry Discussions at Key Events

As the industry re-opens, Knowland leaders gear up to provide unique insights and information at events around the country ARLINGTON, Va. — July 26, 2021 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events …

Technology as a Tool to Streamline Your Sales Process

Highlights from the Bring It On Webcast: July 22, 2021 With sales teams still ramping up, it’s important your teams be as efficient as possible. Bob Graham, CEO and Founder of Event Temple, a leading provider of modern hotel and venue event …

Knowland’s June Group Meetings and Events Data Shows Continued Growth with Healthcare Leading the Corporate Segment

June 2021 numbers indicate a resurgence of top tier markets ARLINGTON, Va. — July 8, 2021— Knowland, the leader in AI-powered meetings and events data for hotels, convention and visitor bureaus, conference centers and other venues, today released its …

Rethinking Meetings: Hybrid How-To Best Practices

Knowland’s Kristi White and hospitality event management guru Phil Saims, Vice President for Federal Conference, met up for a discussion on how to prepare your hotel sales staff to plan and execute the best hybrid meetings. They also discussed things …