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Knowland Goes to China!

May 9, 2011

Here at Knowland we’re always excited to begin offering professional business development products and services somewhere new. In the last year we have expanded all across Europe into Germany, France, Italy, Belgium, Switzerland, and Russia. Each country presented its own unique opportunities.

Most recently we have been very happy to add China to that list! We have partnered with Interstate Hotels & Resorts, a long time supporter of Knowland, to begin offering Readers, the world’s first online reader board service, to Interstate China hotels across the country. So far we are working with hotels in Shanghai, Wuhan, and Beijing.

Interstate China assumed management of its first properties in the country in January. Together we have embarked on an aggressive expansion plan. Readers will give Interstate the field research they need during this period of rapid growth, while giving Knowland the opportunity to expand quickly.

“It’s a natural partnership,” says D.C. Becker, Interstate China’s Senior VP for Sales & Marketing. “We bring a tremendous amount of experience in managing hotels and Knowland brings the same depth of experience providing business development tools.”

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