Knowland’s Professional Business Development (PBD) offerings have been making their mark within the hospitality industry one property at a time. A Knowland PBD specialist knows the ins and outs of a property and focuses entirely on proactive sales and booking group business. Hotels of any size and type can benefit from this!
Our PBD services were very useful for a client hotel in Chapel Hill, North Carolina. The hotel had just been taken over by a new management company and was undergoing renovations. During construction, the management company decided to wait a few months before hiring an additional sales professional. The dilemma the hotel faced was how to bring in new business and build relationships with clients while being under-staffed.
Luckily The Knowland Group had the answer: a highly-trained PBD specialist. The hotel hired a PBD specialist who served as an extension of their sales team to ensure that word got out about the newly refurbished hotel. The Knowland employee did a great job and pulled in more than $100,000 worth of leads and crushed his booking goal of $30,000!
Boost your group sales with Professional Business Development and put one of Knowland’s experienced cold callers to work for your property!