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December 6, 2016

How to Create an SMMP Game Plan

Strategic Meetings Management Programs (SMMPs) can be stressful, but working with them is a necessity these days for hotels looking to book corporate

Category iconCorporate,  Groups,  SMMP,  success,  Training

August 11, 2015

Getting Your Share of Medical Meetings Market Revenue

Did you know that healthcare represents roughly one-sixth of the American economy? Meetings, held in hotels and other venues, are a critical part of

Category iconAdvanced Researcher Profiles,  Health Care,  medical,  Meetings and Events,  Pharma,  Platform,  SMMP,  Third Party Planners,  Training

January 21, 2014

Your Competitors Understand Strategic Meetings Management Programs – Do You…?

We spoke last week about Strategic Meetings Management Programs and why they might be making your life as an event professional harder. Well now that

Category iconSMMP

January 8, 2014

What Is SMMP and Why Is It Making Your Life Harder?

Maybe you worked with an organization that had an SMMP in place, or perhaps you are an event professional and want to understand why some meeting

Category iconSMMP

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