Meeting volume reflects holiday season
The number of U.S. meetings and events decreased 69.9% compared to the prior week. The change reflects typical industry seasonality for a holiday week.
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The average number of attendees for the week was 62 (compared to 77 last week), while the average square footage used was 1,170 (compared to 1,512) per event and square feet used per person was 19.
While the corporate market segment was steady at 64.7% (vs 65.7% last week) of overall meetings business for the week. The top five segments for the week were: Education, Religious, Healthcare, Training/Education, and Charity/Non-Profit.
These numbers and markets change weekly based on market dynamics and social trends.
Knowland tracks the weekly event activity across 128 U.S. markets with more globally and is expanding coverage regularly.