Travel moves into the top 5 industry segments for the week
For the week ending June 1, 2024, the number of U.S. meetings and events dropped 29.8% compared to the previous week. Corporate events share volume is 56.0%, with Education and National Association segments as the top industries at 29.4% and 23.1%, respectively for the week.
The average number of attendees for the week was up to 86, while the average square footage used was 2,070 per event, and square feet used per person was 24.
The top five segments for the week were: Education, National Association, Charity/Non-Profit/Social Services, Travel and Healthcare.
These numbers and markets change weekly based on market dynamics and social trends.
Knowland tracks the weekly event activity across 166 U.S. markets with more globally and is expanding coverage regularly.